The National Agricultural Development Company (NADEC) has signed a memorandum of understanding with Panda, a leading company in the retail sector, with the aim of enhancing strategic cooperation between the two parties in the food products sector. This partnership is intended to ensure a steady supply of high-quality fresh products and improve the customers shopping experience, leveraging NADEC's high-quality food products.
According to the memorandum, the esteemed collaboration will focus on several key areas, including providing products that meet the highest standards of quality and safety to consistently meet customer expectations. The partnership will also utilize shared standards to enhance product value and increase customer satisfaction.
The agreement will promote communication and transparency by establishing open channels between specialists and experts from both parties, to help in developing and supporting joint business efforts, addressing challenges, turning them into promising opportunities, and deepening cooperation in innovation and the development of new products that continuously meet consumer trends and preferences.
The agreement, signed today, is part of NADEC’s developmental strategy launched last year to enter new food sectors and expand into new markets and products, following global sustainability standards, playing its role as one of the leading national and regional companies in the food industry field and positioning as integral part of the Saudi's food security strategy and Vision 2030.